Abstract This essay exposes the constructed nature of the east/west binary as a means by which westerners (especially) can reinforce their sense of superiority, while easterners can use it as an intellectual stick to criticize their western counterparts. In its place I advocate a more measured approach based on listening to and understanding alternative perspectives, not only in terms of interpersonal relationships but in terms of personal psychology. The importance of mesearch as a concept, uniting scholarly and personal approaches, is proposed as a means to achieve this aim.
Keywords: colonialism, binarisms, mesearch, travel, psychology
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